Sunday, October 26, 2014 • 12:56
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A food truck for every craving



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The 2014 Spring Valley Center Food Truck Festival promises 16 food trucks with enough mouth-watering variety to satisfy every palate.
March 12, 2014
Devilicious, Chip's Beach Eatz, Haad Sai Thai Food, Pearson's Louisiana Cajun Food, New York On Rye, Super Q Food Truck. What do these delectably-titled mobile eateries have in common? They will all be out preparing their best gourmet dishes at the 2nd Annual Spring Valley Center Food Truck Festival, slated for April 5 at Bates Nut Farm.

Scott Lucks, an Escondido resident and food truck aficionado has been organizing food truck festivals in Valley Center since the summer of 2011. What started as passion for bringing the community together for a delicious day through his marketing company, Lucks Media Group, has evolved into something even greater.

"This event has become one of the top food truck events in San Diego County," said Lucks. Last year's festival brought in over 3,000 people, and Lucks expects even more this year. "It just keeps growing," he said.

April's festival will feature 16 food trucks offering everything from Truffled Parmesan Fries to Gator Bites. Many favorites from previous years will be returning, such as Chubby's Food Truck and Underdogs Gastro Truck, but there will be many new contenders as well.

"This year, we're actually bringing the Orange County and L.A. trucks down," said Scott Lucks. "It will be more diverse, not the same old San Diego trucks all the time."

The all-ages event is free and will run from 12 – 6 p.m. From 1 – 5 p.m. there will be live music provided by The Santana Brothers, LoCali Grown, Walking in Sonata, and Ubiquitous Music, an Escondido non-profit that gives local students a platform to perform live.

There will also be arts and crafts at the festival and a "Kid Zone" hosted by WOW Factor Attractions. The attractions will include a "Parachute Rocket," an inflatable floating experience, and "Xorbing," which makes human hamsters out of riders by having them roll around inside a giant plastic sphere.

There will also be a beer garden, with beers on tap from Manzanita Brewing Company and the new Valley Center Brewery, who will be opening their own local tasting room in late April. Valley Center Brewery is the title sponsor for the beer garden, and will be on-site with several of their most popular beers, including the Cumbres Pale Ale. The beer garden will be open from 12 – 5 p.m.

Lucks has also organized the Zombie Food Truck Festival in Escondido, the Murrieta Food Truck Festival, and the North County Reggae Fest 2014. However, the Valley Center festival is still one of his favorites.

"The Valley Center Food Truck Festival is special because it's about the community more than anything else," said Lucks. He also anticipates a 3rd annual summer festival for sometime in August.

To learn more or to find out how to become a sponsor, visit www.vcfoodtruckfest.com.

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